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AgencyAnalytics Alternatives in 2026: 10 Tools Compared

Ten AgencyAnalytics alternatives compared on price, white-labeling and what each does beyond reporting, with prices checked 9 October 2026.

By the MarTech Verdict Editorial Team · Published October 19, 2026

Quick picks

1

LeakyFunnel We own this Early access

Best for agencies that want to diagnose SEO problems on a client site, not only report them

Early access. Join the free waitlist.

Early access (waitlist)
checked 9 Oct 2026
2

DashThis

Best for small agencies that want white-label dashboards at a flat price

From $44/mo (3 dashboards) · $528/yr
checked 9 Oct 2026
3

Swydo

Best for agencies with many clients and few data sources each

From €69/mo, includes 10 data sources
checked 9 Oct 2026
4

SE Ranking Agency Pack

Best for agencies that want rank tracking, audits and reports in one tool

Core from $103.20/mo (annual) + Agency Pack $69/mo (annual)
checked 9 Oct 2026
5

Raven Tools

Best for small agencies that want SEO reporting on a monthly plan

From $39/mo
checked 9 Oct 2026
6

ReportGarden

Best for freelancers and small agencies with 5 to 10 clients

$75/mo for 5 clients · $125/mo for 10
checked 9 Oct 2026
7

Databox

Best for agencies that also want goals, alerts and an AI analyst

Free plan · Agency from $79/mo (annual) + account packs
checked 9 Oct 2026
8

Looker Studio

Best for agencies on Google data who can build their own reports

Free
checked 9 Oct 2026
9

Semrush My Reports

Best for agencies already paying for Semrush

Plans from $117.33/mo (annual) + Pro Report add-on $20/mo
checked 9 Oct 2026
10

Whatagraph

Best for larger agencies with a reporting budget and many sources

From €999/mo (annual)
checked 9 Oct 2026
How we put this together: We read AgencyAnalytics' and each alternative's official pricing and feature pages on 9 October 2026 and compared entry price, billing basis, white-label coverage and what each tool does with the data. We haven't run paid subscriptions of these tools for this article. Prices are in USD unless the vendor shows another currency, as shown on that date.

AgencyAnalytics is the default for agency reporting. It connects to 85+ platforms, and every plan includes unlimited users and a white-labeled client portal on your own domain. People still look elsewhere, and the reasons are mostly about structure:

  • It’s priced per client. On 9 October 2026 the price was $20 per client per month. Volume pricing only starts at 25+ clients, and the page doesn’t list a minimum.
  • Add-ons stack up. Rank Tracker is $41.67/month (annual) per 500 keywords, and the AI Tracker beta is $20.83/month (annual) per 250 credits.
  • It reports; it doesn’t diagnose. A dashboard shows a traffic drop. Finding which pages caused it takes another tool.

The question to settle first is whether you need a better reporting tool, a cheaper one, or something that finds problems. The list below mixes all three.

The alternatives

1. LeakyFunnel: for diagnosing SEO problems, not reporting them

LeakyFunnel crawls a site and draws every page and internal link as an interactive map. It then overlays Search Console rankings and clicks, GA4 sessions and conversions, and backlinks. Backlink data is built in, or you can import CSVs from Ahrefs, Semrush or Moz. A one-click SEO audit covers CTR gaps, content decay, quick wins, keyword cannibalization, mobile vs desktop gaps, dead pages, and brand vs non-brand traffic. You can ask plain-English questions and get answers from the client’s own data.

For an agency, that’s a way to see why a client’s traffic moved. What it isn’t: a reporting tool. It doesn’t produce white-label client reports, so keep your reporting tool for that. A “Boost this page” play is in development, and funnel views for ads, email and purchases are roadmap only.

It’s in early access, with no pricing yet. The waitlist is free.

Join the LeakyFunnel waitlist →

Disclaimer: we own LeakyFunnel (which is how we know it’s good).

2. DashThis: flat plans, white-label on every tier

DashThis prices by dashboards and data sources, not clients. Individual is $44/month ($528/year) for 3 dashboards and 15 sources. Professional is $139/month (10 dashboards), Business $279 (25) and Standard $429 (50). White-labeled dashboards, a custom domain and a custom email are on all four plans, as are unlimited users. The limit is the dashboard count: an agency with 30 clients needs Standard.

3. Swydo: pay per data source

Swydo has one plan: €69/month including 10 data sources, then €4.50 for each source from 11 to 100. Clients, users, dashboards and reports are unlimited, and white-labeling is included. Annual billing saves 10%. It’s cheap for clients with one or two sources each, and dearer for clients with many. USD pricing applies outside Europe, but the page showed euro amounts when checked.

4. SE Ranking Agency Pack: reporting inside an SEO suite

The Agency Pack is a $69/month add-on (annual billing) that adds white-label reporting and 30 client seats to an SE Ranking plan. Core, with rank tracking, a website audit and backlink checking, is $103.20/month annual ($129 monthly) for 10 projects. Good value if you’d otherwise buy a rank tracker too. Reporting is SEO-focused, so it’s weaker for paid media and social.

5. Raven Tools: still active, aimed at small agencies

Raven’s pricing page was live on 9 October 2026, with plans from Small Biz at $39/month through Lead at $399. Full white-labeling, including custom domains, starts at Grow ($139/month); lower plans brand the subdomain, email and report only. It’s a modest option and not the place to look for the newest integrations.

6. ReportGarden: simple pricing for small client lists

Standard is $75/month for 5 clients and Professional is $125/month for 10, both with unlimited reports and dashboards. White-labeling is on Professional and Custom. The client cap is the catch: past 10 you’re in custom pricing.

7. Databox: dashboards, goals and an AI analyst

Databox has a free plan (1 user, 3 data sources). The Agency plan starts at $79/month on annual billing with unlimited users and 20 base data sources; each account pack adds one account and 5 sources for $20/month. White-label branding is a separate $80/month add-on, so budget for it.

8. Looker Studio: free, if you’ll build it

Looker Studio is Google’s free dashboard builder and works well with Google sources. You assemble every template yourself, and paid connectors for non-Google sources come from third parties. It has no built-in client portal or white-labeling. We couldn’t confirm a current Looker Studio Pro price from an official page. See our Looker Studio alternatives for more.

9. Semrush My Reports: if you already pay for Semrush

My Reports builds PDF and online reports from Semrush data. White-labeling comes with the Pro Report add-on at $20/month, on top of a Semrush plan (the SEO plan was $117.33/month on annual billing). It makes sense if Semrush is already your main tool. Compare it with the other Semrush alternatives before buying it for reporting alone.

10. Whatagraph: strong, but priced for larger agencies

Whatagraph’s Max plan starts at €999/month, billed annually, with unlimited users and reports, white-label reports and a dedicated success manager. A custom report domain and API access need the custom-priced Prime plan. Whatagraph says it serves 1,000+ agencies and brands. For a small agency it’s the most expensive option here.

Quick comparison

ToolEntry price (9 Oct 2026)Billing basisWhite-label reportsMain job
LeakyFunnel (we own this)WaitlistNot setNoDiagnose SEO issues
DashThis$44/moDashboardsYes, all plansClient dashboards
Swydo€69/moData sourcesYesClient reports
SE Ranking Agency Pack$69/mo add-on (annual)Plan + packYesSEO suite + reports
Raven Tools$39/moPlan tierFull from $139/moSEO reports
ReportGarden$75/moClient countProfessional+Client reports
Databox$79/mo (annual)Account packs$80/mo add-onDashboards, goals
Looker StudioFreeNoneNoDIY dashboards
Semrush My Reports$20/mo add-onAdd-on on a planPro ReportReports from Semrush
Whatagraph€999/mo (annual)Plan + creditsYesLarge-agency reporting

How to choose

  1. Count clients and sources. Per-client pricing hurts at 30 clients; per-source pricing hurts when each client has six channels. Do the sum for your real list.
  2. Check what white-label means. Logo and colors, custom domain and custom sending email are separate things, and some tools charge for them separately.
  3. Price the add-ons. Rank tracking, AI tracking and white-label are extras at several vendors.
  4. Split reporting from diagnosis. If clients ask why something changed, a dashboard won’t answer it. Pair a reporting tool with something that analyzes the site.
  5. Starting from white-label? See our guide to white-label SEO reporting tools.

FAQ

How much does AgencyAnalytics cost in 2026?
On 9 October 2026, AgencyAnalytics listed $20 per client per month, with a 14-day trial. Every plan includes unlimited users, reports and dashboards, and white-labeling with a custom domain. Rank Tracker ($41.67/mo annual per 500 keywords) and the AI Tracker beta ($20.83/mo annual per 250 credits) are add-ons.
What's the cheapest AgencyAnalytics alternative?
Looker Studio is free but you build the reports yourself. Among paid tools, Raven Tools starts at $39/month and DashThis at $44/month (3 dashboards). Swydo starts at €69/month with 10 data sources included.
Which alternatives have no per-client fee?
DashThis prices by dashboard count, and Swydo by connected data source, with unlimited clients. Whatagraph's Max plan has unlimited users and reports, with credits for data sources. Databox's Agency plan adds an account pack at $20/month per account.
Does LeakyFunnel replace AgencyAnalytics?
No. LeakyFunnel doesn't produce white-label client reports. It maps a client's site and overlays Search Console, GA4 and backlink data to find SEO problems. Agencies would use it for diagnosis alongside a reporting tool.